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Industry

Software Development

Software Development

Design

Hackathon 1st Winner, B2B, SaaS, Conversational UX

Hackathon 1st Winner, B2B, SaaS, Conversational UX

Superchat: Conversational AI Design for Confident Decisions

Superchat: Conversational AI Design for Confident Decisions

Designed AI-assisted conversational workflows that help SMEs manage high-volume communication through contextual response generation, multi-turn interaction support, and human-centered AI guidance.

Time

18 April 2026

Hackathon Organizer

Tool

Client

My Role

UX/UI Designer

My Team

1 Product Manager, 2 UX/UI Designers

Impact

Expected Product Impact:

  • Increased adoption and usage of AI agent features

  • Faster task completion with reduced friction in approval flows

  • Improved trust, retention, and a smoother human–AI collaboration experience

Context

Superchat is evolving from a communication platform into an agentic system where AI executes actions like payments and bookings for non-technical SMB owners. This shift introduces a new UX challenge: designing for trust, control, and clarity in AI-driven actions.

Our team tackled this at the XDesign Hackathon in Berlin, creating an AI decision-making interface in 4 hours and winning the track.

Business Problem

  • The AI agent needs to communicate what happened, why, what it recommends, and what the human should do to earn their trust quickly

  • The AI agent lacking nuanced decision-making creates risk, slows operations, and adds friction

Business Objectives

  • Enable fast, flexible, and trustworthy approval of AI actions

  • Reduce risk while improving efficiency and human–AI collaboration

  • Support seamless, transparent experiences for both owners and customers

Lean Hybrid Workflow= AI-assisted Design + Human Oversight

01 Synthesize Design Problems and Requirements

02 Funnel and Define Design Scope

03 Vibe coding Design Ideas & Iterate Prototype

  1. UX Problems & User Research Insights

Superchat Problem Statement

AI agents are starting to take real actions on behalf of businesses — upgrading plans, processing refunds, booking appointments, updating customer records. For high-stakes actions, the owner needs to stay in the loop. But „Approve / Deny" is nowhere near enough. Design the mobile-first approval moment: the 10 seconds between the agent asking for the go-ahead and the owner tapping back. Sometimes it's a quick yes. Sometimes it's nuance — a cap, a condition, a whisper in the agent's ear. Sometimes it's „let me handle this myself." Design that full spectrum.

Synthesis of Business Requirements

To understand design challenge and business requirements from Superchat effeciently, we used Claude to visualize the synthesis of the data and discussed it in FigJam.

User Research Insights

01

Owners scan AI messages for inconsistencies, not detail.

Conversational Scannability

02

Binary approve/deny is a conversational dead end.

Nuanced AI Dialogue

03

The AI agent tone calibration should be a trust mechanism.

Agent Voice Design

04

Approval delay damages the customer experience.

Conversation Continuity

05

Human takeover should continue the conversation, not restart it.

Dialogue Persistence

Target Users Archetype

The always-on, never-at-the-desk SME owners who trust their AI agent to handle most things, but they still want to stay in control for critical decisions. Due to time constraint, we focused only on the restaurant manager whom we are more familiar with their working process.

Restaurant Manager

BEHAVIOUR

Mid-shift, hands full, eye on the floor. No time to read long text and type.

PAIN

Approval delays make the agent look broken. Overloaded, he blanket-approves everything to clear the queue.

GOAL

Decide from the lockscreen. Speak a modifier or click a button instead of typing it.

  1. Define Design Scope

Design Focus Area

Mobile-first interaction design

Notification & alert design

Micro-interactions & motion

Copy and tone of voice

Progressive disclosure of context

Voice UI for true hands-free control

Design for The Restaurant Manager

Scenario

The AI agent, Aria,ordered fish within budget, but Vendor 1 can’t deliver on time, so she triggered backup vendors for priority offers.

Problem

The restaurant manager needs quick decision on the most suitable backup vendor with Aria for the fish delivery because the restaurant manager is in the mid-service and doesn't have time to find alternative vendors on her own.

User flow

Design Hypothesis

Hypothesis

Designing the ease-to-use and conversational AI agent offering concise context and efficient decision support will increase customer engagement and conversion rates.

Design Changes

Replace chat-mode conversational AI with message-mode conversational AI communicating concise and calm-toned context and decision request with simple taps for users' quick different decision-making responses.

Success Metrics

5% increase in conversions and customer satisfaction ratings.

Design Decisions: The Agent Persona "Aria"

Aria's Communication Principles

Active voice, past tense for actions taken

"I ordered cod from Vendor 1. They can't deliver on time." — not "There was a delivery issue."

Stakes-first structure

Lead with impact, then context. Mirrors how humans communicate urgency.

No hedging on recommendations

"I recommend Vendor 2" not "You may want to consider Vendor 2." Trust requires conviction.

Transition language for handovers

When the human takes over, Aria's draft stays visible with an edit-in-place affordance — the conversation doesn't break.

3. Rapid Prototyping with AI Tools

Design Solutions

Conversational Arc

We structured the AI's communication as a 3-act conversation:

INFORM

Act 1 – Situation Report

What happened and what Aria did

PERSUADE

Act 2 – Decision Request

What Aria recommends and why, with transparent stakes

CLOSE THE LOOP

Act 3 – Confirmation

Outcome feedback in Aria's voice/tone

1st Version v.s. Final Version

Act 1

Restaurant manager received Aria's message notifying the supply chain problem with vendors and her action to solve it.

1st Version without Iteration

Lock Screen Messages

  • Three messages on one screen causes high cognitive load and confusion with decision-making prioritization

  • Messages contain repetitive information

Final Version after Iteration

Problem & Response Message

  • Only one most important message shows on one screen

  • The problem and response message from Aria has clear information structure and calm confidence

Act 2

Restaurant manager received Aria's message notifying the need for approving Aria's recommended decision or making other alternative decisions with context and risk analysis.

1st Version without Iteration

Act 2: Decision-making Message

  • Unstructured information hierarchy

  • Disconnection between relevant information, e.g. CTA button and recommended vendor

Final Version after Iteration

Act 2: Decison-making Message

  • Simple taps with mic feature on deciding the next step

  • Refined hierarchy with card-based context and calm, concise micro-copy

Interactive Prototype

Takeaways

01

Define a clear, realistic scope early

02

Prioritizing simplifying the user flow to support the core use case

03

Align quickly across product and design

04

Conversational UX is the core principles for designing AI communication

Conclusion

AI communication for supporting humans in the critical situations, e.g. making decisions, should be designed as dialogue that is built by UX language for how people listen under stress, not how they read when calm.

Future Plan

Build design system and design the user flow after taping alternative decision options

Links and Reference

Links and Reference

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